Case Study Cafe And Music Essay - 2229 Words

1. Executive Summary 1.1. Company profile: Cuppas Cafà © and Music unique coffee shop business concept presented in the energetic and music loving city Kathmandu, Nepal. It conglomerates the desire for music and coffee to bring a community place where coffee and music come together to learn enjoy and share music over a nice cup of coffee with beautiful environment. Our goal is to be the place that comes to people’s mind when they are thinking of relaxing with friends and other music lovers while enjoying coffee and bakeries with them. 1.2. Business Model: Our business model is made upon leveraging balancing nature of the coffee and music business. The revenue model is composed of three groups of revenue streams 1. Coffee and Bakery item 2. Music instrument sales and rental 3. Rental for music lessons The coffee shop will generate the largest share of revenue. It will also introduce as music store to the new music lover customers. We plan to upgrade our service for music rental slowly over next 2nd year of operation. We will also develop a website where all the information related to music related updated news and services to attract customers. Customer can also make transaction online on the musical instruments. This business model will make us to distribute overhead cost over huge number of revenue segments and also help us achieve higher profit margin. Our estimate for overall operating margin is 14%Show MoreRelatedBeanos Cafe1467 Words   |  6 PagesBeano’s Cafà © Case Study 1. Based on segmentation variables, how is Beano’s Cafà © now segmenting and targeting the coffee market? Beano’s Cafà ©Ã¢â‚¬â„¢s target market is said to be the young people. Since they chose to serve the young people, this means that their consumers are under the demographic segment. Demographic segment consists of segments that are based on variables such as age, generation, etc. This segment therefore applies to Beano’s Cafà © since they target young people ranging from 18 –Read MoreCafe..1135 Words   |  5 PagesCafe Coffee Day – Brand Strategy in India       Case Study Contents 1. Introduction 2. CCD – an established brand image in India 3. CCD’s wide network – the anytime, anywhere cafe 4. Exhibit 1: Total number of stores/cafes of Cafà © Coffee Day and its competitors 5. 1996 – 2008, CCD’s first store launch to building a strong competitive advantage 6. Innovative formats to woo new customers 7. Reinforcing brand image with the cluster approach strategy 8. Company-ownedRead MoreA Night At The Perk1684 Words   |  7 PagesThe Pace Perk Cafà ©. The Pace Perk Cafà © is one of the four student run business on campus at Pace University. It offers opportunities to Lubin school of business students to learn how to manage their own business in a practical and real-world setting. Working for the Pace Perk Cafà © provides insights for students who someday intend to be entrepreneurs. â€Å"Affectionately referred to as the â€Å"The Perk† on campus, this cafà © is located in the basement of the Martin Hall Dormitory. The cafà © serves hot/coldRead MoreStarbucks Case Study Analysis1107 Words   |  5 PagesStarbucks case study analysis Founding Starbucks   is an international coffee company and  coffeehouse chain  based in  Seattle, Washington. Starbucks is the largest  coffeehouse  company in the world, with 19,435 stores in 58 countries, The first Starbucks opened in Seattle, Washington, on March 30, 1971 by three partners: English teacher  Jerry Baldwin, history teacher  Zev Siegl, and writer  Gordon Bowker. The three were motivated to sell coffe with a high quality to the customers. Starbucks sells  dripRead MoreThe Logistics Of Mcdonald s Supply Chain983 Words   |  4 Pagesthe end product, ensuring that its quality meets the customer’s expectations. Capacity Planning For both Hard Rock Cafà © and McDonald’s, the major bottleneck is the time taken in the operation process. This bottleneck can be eliminated by reducing the time customers take in queuing and in order delivery. Both companies have similar operations hence similar bottlenecks. In this case, the identified bottleneck is the problem associated with the delivery of goods by suppliers. According to the theoryRead MoreCase Study Guided Answers1129 Words   |  5 Pagesï » ¿Ã¢â‚¬Æ'CASE STUDY QUESTIONS: Read and Complete case study â€Å"Starbucks and McCafe – a David vs. Goliath Battle?† on pages 350 – 352 of your text. 1. If you were the manager of or an adviser to Starbucks Australia, how could you use a SWOT analysis in deciding your strategy for the chain’s future in Australia? In order to compete effectively in the Australian cafà © market, Starbucks must be alert to: changes in opportunities and threats in the external environment; be equipped to take advantage of internalRead MoreWho Is A Good Friend?1557 Words   |  7 Pagesat restaurants. Who knew that such diverse consumption would be so profound, or, maybe, it was the canvas of my pallet which illustrated such inspirations. Whatever the case this new found idea must be understood in the context of what I ate, and before you I must confess that the BBQ restaurants, Sushi Bars, and corner street cafes cannot simply be seen by what each serves, but by the exquisite atmosphere each as to offer. For that matter, all restaurants are to be judge in similar accordance. BecauseRead MoreBru Case Study2425 Words   |  10 PagesBRU World Cafà © Note: All information in the case has been garnered from sources in the public domain. This case has been developed for purely academic purposes, and is not in any way the intended or actual plan of Bru World Cafà © Comstrat 2011 Visit us at www.draftfcbulkacomstrat.com Page 0 About the Category/ Brand and Market Trend ï‚ · BRU is India’s largest coffee brand in terms of volume, with a portfolio of instant and roasted ground (filter) coffee, Ice and Hot Cappuccino andRead MoreAt The Heart Of The Phoenix1151 Words   |  5 Pages places, clothing, and music. They are individuals characterized by ‘love for outsiders, language that means more than it says, and grimy sense of nobility’ (Leland 10). Having written on various topics throughout the semester, it would be imperative to evaluate the hip culture that Tulsa promotes. More specifically, this analysis will be focused on the coffee shop, The Phoenix. Although Tulsa has many creative features such as studio space, art galleries, legendary music venues like Cain’s BallroomRead MoreMusic Can Help Us Boost Our Abilities And Concentration1096 Words   |  5 PagesMusic can help us boost our abilities and concentration. In this article we have chosen 8 most important question s how music affects brain. Image Credit 1. Can music make us happier? Music is as much expressive as normal human language. Since music carries much more powerful emotional charge than the real-life events, modern psychologists use it for the therapy. It can be explained by positive impact on the human nervous system. Emotions that rise during the process of listening to the music

Manager shadowing Free Essay Example, 3500 words

According to Mullins (2007), management is essentially an integrating activity (p. 414). In this activity, the manager is involved in most of the integration work and drives this integration through coordination and collaboration between different people across various departments, functions and hierarchies. Activities performed by managers may vary in different settings, however, their core functions remain the same in every setting/department/organisation. Yet, it is important for one to learn and know what managers are expected to do and how their activities impact others and the business of the organisation. For this purpose, two managers were shadowed separately: one was Barclays bank manager and the other a manager at a private phone shop. This process provided much learning and experience of managerial activities, behaviour and style in two distinct settings, which has been reported in the following discussion. Motivation for and the essence of shadowing: Motivation for shadowing two different managers came from the knowledge gained from theoretical aspects of management and an urge to practically observe leaders’/managers’ activities and learn from their experience. The shadowing process provided access to highly skilled and experienced managers for 3 working days, which helped in drawing critical inferences in comparison with theoretical aspects learnt earlier. We will write a custom essay sample on Manager shadowing or any topic specifically for you Only $17.96 $11.86/page

Exposing Capitalism in Upton Sinclairs The Jungle Essay

Exposing Capitalism in The Jungle While the works of Upton Sinclair are not widely read today because of their primacy of social change rather than aesthetic pleasure, works like The Jungle are important to understand in relation to the society that produced them. Sinclair was considered a part of the muckraking era, an era when social critics observed all that was wrong and corrupt in business and politics and responded against it. The Jungle was written primarily as a harsh indictment of wage slavery, but its vivid depictions of the deplorable lack of sanitation involved in the meatpacking industry in Chicago resulted in public outrage to the point where Congress passed the Pure Food and Drug Act and the Meat Inspection†¦show more content†¦The metaphor of the human being as a waste product allows Sinclair to tap into the guilt feelings of his audience. At times, the book reminds one of those late-night TV solicitations for funds for third-world children. What is interesting is that this is not particu larly a good novel to read; the writing is dogmatic and often polemical. Rather than trying to convince with reason and subtlety, Sinclair is shoving a point of view down the throats of those watching. Still, this brutal approach is the only way to make an impression on an audience so far removed from the reality depicted in the novel. Such an approach draws on the Catholic/Jewish/universal guilt that is plied by Sinclair like a preacher through the meat market of industrial life. Rudkus comes into the novel full of hope and the reader must identify with his hopes and dreams. Yet these dreams are not exactly fodder for a successful novel, if Rudkus was to find his American Dream. The dream he finds is as rotten as the sausage that he processes, as is the American Dream in the socialist mindset of Sinclair. It is ironic that Sinclair uses the stories of people being abused by the system as the focus of his propagandistic writing. Throughout the novel it is obvious that Rudkus will be destroyed, and that his familys traditional values will be negated by a system that does not care. It is the slow and plannedShow MoreRelatedThe Jungle by Upton Sinclair: Fame for the Wrong Reason Essay2798 Words   |  12 Pagesideal for the immigrants living in Packingtown, the meatpacking district of Chicago. Upton Sinclair’s The Jungle portrays life through the eyes of a poor workingman struggling to survive in this cruel, tumultuous environment, where the desire for profit among the capitalist meatpacking bosses and the criminals makes the lives of the working class a nearly unendurable struggle for survival. The novel The Jungle is a hybrid of history, literature, and propaganda. Sinclair, a muckraking journalistRead MoreThe Various Sources of Evils in Upton Sinclair’s The Jungle , by Chelsea Franks1155 Words   |  5 Pages The title, â€Å"The Jungle† (Upton Sinclair. The Jungle. New York: Barnes and Noble Classics, 2005), when dissected after having read it, denotes Upton Sinclair’s view of the time period, where Capitalism was the corrupted script for people’s lives rather than Socialism. Throughout the course of the book Upton Sinclair explores, in depth, the evils levied upon stockyard workers, as a result of Capitalism, to include family and immigration, while narrowly serving his own agenda of pushing the conceptRead MoreThe Jungle by Upton Sinclair730 Words   |  3 Pageshistory that seems to be overlooked is that of the food and meat packing industry. In an eye opening novel entitled The Jungle by Upton Sinclair, the author tells a story in which exposes the gut wrenching and shocking facts of what actually goes on in these food processing and meat packing factories in an urban Chicago during the early 1900s. Sinclair does a wonderful job at exposing what actually happened behind these factory doors and informs the reader of the unsanitary process in which animals wereRead MoreThe Jungle by Upton Sinclair Student Critique1539 Words   |  7 PagesThe book The Jungle was introduced as a novel by Upton Sinclair was financed and published with his own money. Upton Sinclair was a famous novelist and social crusader from California. He was born on 20 September 1878 in Baltimore Md. He was the only child of Priscilla Harden and Upton Beall Sinclair. Upton Sinclair’s childhood was lived in poverty, one where his father was an alcoholic, his job as an alcohol salesman most likely contributed to his disease. And although his own f amily was extremelyRead MoreEssay on Steinbecks The Grapes of Wrath vs. Sinclair’s The Jungle1892 Words   |  8 PagesSteinbecks The Grapes of Wrath vs. Sinclair’s The Jungle The global appeal of the so-called American dream of happiness and success has drawn many people to the â€Å"promised land† for hundreds of years. Although the American government preached equality for all on paper, it was driven primarily by money. Both Upton Sinclair and John Steinbeck recognized this and used literature to convey the flaws of capitalism. Sinclair’s The Jungle satirized America’s wage slavery at the turn of the centuryRead MoreOsha And Its Involvement Of The Meatpacking Industry1610 Words   |  7 Pagesinvolvement in the meatpacking industry, the implementation of OSHA had some uplifting attributes even though it had minute significance to the cause as presented by the scholarly individual, Dr. Sears, and the two notable muckraker, Eric Schlosser and Upton Sinclair. In cohesion to the upbringing of change due to OSHA, Claire Epstein’s article, â€Å"Keeping OSHA Records† enhances the awareness of the regulatory incorporation ’s care for the workers safety and documentation by stating â€Å"Employers with more thanRead MoreThe Effects Of Immigration On The United States3647 Words   |  15 Pagescapitalistic businesses of the time period. One muckraker, Upton Sinclair, proposed the solution of a socialist society for America in his book, The Jungle, in order to destroy the power given to large, private businesses. This essay will first provide background information about the corruption in America’s capitalist system, the concept of the American Dream, and Upton Sinclair. The essay will then provide a brief summary of Upton Sinclair’s book, The Jungle, which was written to criticize the concept of the

Renaissance and Reformation Essay Example For Students

Renaissance and Reformation Essay Renaissance and Reformation Test Humanism- Classical texts from the Greek and Roman culture lead to humanism. Humanism focused on human potential and achievements. People stopped worrying about Christian teachings. Influenced artists and architects. History, Literature, and Philosophy are humanities subjects. Secular- People became concerned with the here and now Predestination- Callings book/doctrine; Institutes of the Christian Religion states that everyone is sinful by nature and God has known from the beginning who he will save. Council of Trend- Pope Paul Ill 4th step toward reform was to call a great council of hurt leaders to Trend. Catholic Bishops and Cardinals agreed on several doctrines: 1) Church interpretation of the bible was final anyone who substituted there ideas was a heretic 2) Christians need faith and good works for salvation 3) The Bible and church traditions were both as powerful for guidance 4)illnesses were valid expressions of faith Annul- Divorce was not allowed however the pope could annul the mirage which means to find proof that the mirage was never legal in the first place Recant-to take back a statement you made about something Indulgence- you pay money for an indulgence and it will take away our sin Patron- Popes who beautified the cities by spending large amounts of money 95 thesis- Luther wrote 95 theses that he thought the church should change which lead to reformation- a movement for religious reform. His teaching had 3 main ideas: 1) People could win salvation by ONLY with faith in god, the church taught that faith and good workers were needed for salvation 2) All church teachings should be based on the bible. The pope and church traditions were false authorities 3) All people with faith were equal therefore people didnt need priests to interpret the bible for them Edict of Worms- King Charles declared Luther of an outlaw and heretic, no one was supposed to give him food or shelter and his books were to be burned. However Prince Frederick gave him shelter in a castle and people began to follow his sayings; priests wore regular clothes and called themselves misters, led service in German not Latin and some ministers married, which created a new religious group called the Lutheran instead of seeking reforms against the Catholic Church. Protestant- A Christian who is not Catholic Peace of Suburb- German princes decided if there state would be catholic or rottenest Act of Supremacy- English act of Parliament that recognized Henry VIII as the Supreme Head of the Church of England not the pope Anabaptist- Believed that people shouldnt be baptized into the Christian faith as children because they were not old enough to decide if they wanted to be Christian; taught that the church and the state should be separate, and they refused to fight wars. Viewing Anabaptists as radicals who threatened society both Catholics and Protestants persecuted them Peasants Revolt-peasants were excited by Lathers revolutionary ideas and demanded an end to serfdom. The revolt horrified Luther so Luther wrote a pamphlet urging the German Princes to show no mercy, the army crushed the revolt massacring over 100,000 people. Feeling betrayed by Luther many peasants rejected his religious Gigantic of Loyola- Catholic reformer, wrote the Spiritual Exercises that laid out a day by day plan of meditation, prayer, and study. The pope made Gigantic a religious order called the Society of Jesus Members were called Jesuits- concentrated on 3 ideas: 1) Founded schools throughout Europe. 2) Convert non-Christians to Catholicism 2) Stop Protestantism from spreading Johann Gutenberg- Reinvented evolvable type and the printing press- machine that presses paper against a tray full of inked movable type created the first completed bible called the Gutenberg Bible Johann Textile- Was raising money to rebuild SST. Pewters Cathedral in Rome, he did this by selling indulgences, he gave the impression that by buying indulgences you could buy your way to heaven Martin Luther: Against Textile for selling indulgences Wrote 95 thesis attacking Pardon Merchants Believed you can only win salvation through faith and forgiveness of God Excommunicated by Pope Leo X Charles V issued the Edict of Worms declaring Luther as a heretic, but Prince Frederick haltered him in a castle Translated the New Testament to German Lutheran were his followers John Calvin: Wrote Institutes of the Christian Religion which expressed ideas about God, salvation, and human nature Called the few people that God chooses to save the elect God has known since the beginning of time who will be saved-predestination Calvinist Ruled Geneva, Switzerland with theocracy (government ruled by religious leaders) Geneva was a city of high moral because of how strict he was Henry VIII: Married to Catherine of Argon and has a daughter named Mary but wants a divorce o he can have a son to be the heir to the throne Pope refused to annul his marriage so he called together a session with the reformation Parliament and asked to pass a set of laws that ended the popes power in England Act of Supremacy made the king the head of the Church of England, not the pope Closed monasteries and increased total power Anne had a daughter named Elizabeth so he imprisoned her in a tower and beheaded her 3rd wife gave him his son, Edward Erasmus: Christian humanist from Holland who wrote The Praise of Folly which made fun of greedy merchants, heartsick lovers, quarrelsome scholars, and pompous priests Believes in Christianity of the heart Wrote in Lati n In order to improve society, all people should study the Bible Catherine of Argon- Married to Henry VII never had a boy so Henry wanted to annul the marriage at first the pope said no because she did not want to offend the Holy Roman Empire Charles V but later after Henry VII put in the Act of Supremacy- Made the English King the head of church not the pope the marriage was annulled Pope Leo X- Artists: Denotable- Made sculptures more realistic by carving natural postures and expressions carved the statue David Leonardo De Vinci- Artistic scientist, painted MUS 144G L1- music notation, texture, medieval- early renaissance musicHumanist scholars broke with the medieval scholarly tradition (A) in declaring that all knowledge was relative (B) by insisting on reading the original manuscript and not a second-hand commentary (C) by challenging the existence of God (D) by supporting the idea of scientific experimentation (E) by rejecting the central authority of the church 2. All of the following are characteristics of Renaissance art EXCEPT (A) the use of oil mints (B) the emphasis on naturalism (C) the desire to create three-dimensional images (D) secular portraiture (E) hierarchical scaling 3. What was the initial reaction of Pope Leo X to the posting of Lathers 95 Theses? (A) He declared Luther to be a heretic. (B) He immediately summoned Luther to Rome. (C) He recalled Textile from Germany in order to have him stop selling indulgences. (D) He claimed he was not interested in a squabble amongst monks. 4. Which of the following best descr ibes Lathers position on the social questions of his day? A) He wanted to see marked improvements in the lives of the peasantry. (B) He was deeply concerned about these questions but feared antagonizing his aristocratic supporters. (C) He was a deeply conservative man who did not want to upset the traditional social order. (D) He feared that his religious reforms would fail unless they were combined with a program to address social concerns. (E) He blamed the Catholic Church for maintaining a spiritual as well as social hierarchy. 5. Following the death of her half-sister Mary, Queen Elizabeth of England pursued which of the following religious policies? (A) She followed her fathers example and refused to embrace either Protestantism or Catholicism. B) She followed Marry policy by keeping England within the Catholic Church. (C) She began a massive persecution of Catholics on the charge of heresy. (D) She broke with Rome and established a moderate Protestant church. (E) She waited to make a decision on religious matters until many years into her reign. 6 Renaissance artists viewed the medieval past with (A) the same reverence that they held for the classical past. (B) tremendous respect for their achievements, thought they did not view them as equal to the ancients. (C) no clear sense that their own age was distinct from the medieval period. (D) disdain or what they perceived to be its backwardness. E) great interest because it served to inspire their own works of art. 7. Machiavellian The Prince represented an attempt to find ways to (A) blend medieval and Renaissance scholarship. (B) convince the French to intercede in Italian affairs on behalf of his native Florence. (C) show how the rule of princes was clearly inferior to rep ublican forms of government. (D) unify the entire Italian peninsula under a powerful ruler. (E) show how a Christian Prince can use religious precepts as a moral guide. 8. Which of the following cities became the center of High Renaissance (1490-1520) ultra? (A) Rome (B) Venice (C) Florence (D) Naples (E) Milan 9. The government of Venice during the Renaissance may most accurately be labeled a (A) constitutional monarchy (B) dictatorship (C) republic (D) autocracy 10. The sack of Rome in 1527 played a significant role in the (A) elimination of the papacy as a political force in Italian affairs. (B) end of the High Renaissance (C) Protestant Reformation (D) Counter-Reformation (E) economic collapse of southern Italy 1 1 . Renaissance sculpture differed from medieval sculpture in that A) it ignored religious based themes B) Renaissance artists made use of marble C) it abhorred realism D) it abandoned the classical tradition E) it revived the classical tradition of sculpture in the round. 12. Martin Luther and Henries Zinging broke over the question of (A) salvation by faith (B) the primacy of the scriptures (C) the role of the clergy (D) Jesus presence in the mass (E) infant baptism 13. Renaissance humanists were primarily interested in the Roman politician Cicero because of (A) his moral courage (B) his detailed explanation for the crisis of the Late Roman Republic (C) his denunciation of Careers tyranny (D) medieval monks who had preserved his work E) the beauty of this Latin prose 14. Martin Luther attended the Diet of Worms without fear of losing his life because A) he possessed a sizeable army B) he was protected by the Elector of Saxony C) he thought the Catholic Church would support his ideas D) he enjoyed the support of the Holy Roman Emperor E) he went in disguise 15. The revolt of the German peasants in 1525 was caused by all of the following EXCEPT (A) economic distress of the German peasants (B) increasing restrictions on the independence of the German peasantry (C) Martin Lathers call for a priesthood of all believers (D) encouragement by the Catholic Church for the peasants to rebel against the Protestant nobles (E) the loss of hunting and fishing rights that had been taken by the nobles 16. John Calvin argued in his book, Institutes of the Christian Religion, that (A) grace could not be achieved without good works salvation was the one topic that he could not fully explore because Gods will in that area could never be known (D) grace was available to all who had faith (E) salvation was a sign of a compact between God and man 17. The Catholic Church banned the work of which of the following humanist writers? (A) Sir Thomas More (B) Lurch von Hutting (C) Erasmus (D) Rabbles